Buyers—whether they’re singular humans or teams of decision makers—are still people. Nobody falls in love with a feature list. They fall in love with a story.

Tiny Mighty Communications, a Nashville-based corporate and marketing communications agency serving industrial and ...

INK Communications Co., a B2B technology and energy PR agency with offices in Austin and Denver, has been recognized by top industry news publications PR Daily, Ragan Communications, and PR News/Chief ...

Great solutions are often complex by nature. Great messaging shouldn’t be. The B2B world is teeming with sophisticated solutions built for intelligent buyers, and in a misguided effort to explain that ...

Public Relations - What are the most effective PR tactics for B2B firms? What are the biggest challenges they face with their ...

This is the pattern at every growth inflection point. Companies scale brilliantly with informal networks until those networks ...

Boost B2B engagement with contact center and auto dialer solutions Boost B2B engagement with contact center and auto dialer solutions that streamline outreach, improve customer experience, and scale ...

This first edition explores The Trust Advantage, EC-PR’s study revealing why trust now outranks cost, innovation and delivery ...

Personalisation has been around a long time in the world of marketing. Indeed, since the invention of direct mail, the first-person approach has been so heavily used it has made most people entirely ...

MIAMI, Aug. 1, 2025 /PRNewswire/ -- Autoket, an AI-powered B2B marketplace for automotive fleet parts, today announced its comprehensive rebrand and relaunch as Supply Veins. This strategic shift ...

Sustainable business (environmental and social responsibility) is shifting from a focus on companies’ operations to their marketplace. This means the benefits go beyond just cost savings, legislative ...

Netflix and NBCU alum Shannon Buck has joined Paramount as exec VP of PR and communications for its direct-to-consumer ...