A business plan is a document entrepreneurs produce to lay out a full description of the financial standing, operational plans and earning potential of an enterprise. The purpose of such a business ...

Ecommerce is rapidly growing around the world. We love to buy our little treats and trinkets on the internet. The industry has reached a market valuation of $6.31 trillion worldwide and is expected to ...

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Starting a business can be a daunting undertaking. As with so many large projects, one of the most difficult challenges is just getting started, and one of the best ways to start is by putting ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

The first thing you must understand before writing your business plan is that your plan is a marketing document. It is not a 50-page dossier explaining everything there is to know about your business.

Whether you want to create the next unicorn startup or lay the groundwork for a successful and sustainable business, the process starts with your business plan. While knowing what to include is ...

If a business plan has been labeled "abridged," this means it is a condensed version of the original document. Abridged business plans do not usually exceed five to ten pages in length, and should ...

Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...