Here’s a staggering statistic for all the procrastinators out there — 50% of US consumers began their holiday shopping in October this year (Statista). For some, that seems perfectly normal. And for ...

NEW YORK--(BUSINESS WIRE)--Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today released its fifth annual Global Customer Engagement ...

With inflation remaining top of mind for consumers and competition from private labels intensifying, maintaining customer loyalty has become a growing challenge for brands. One powerful tool to boost ...

The definition of “personalization” has transformed. Ten years ago, it meant addressing an email with someone’s first name. Today, a growing number of customers expect brands to anticipate their needs ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Customer experience (CX) is at the heart business today, as ...

ATLANTA, Jan. 27, 2026 /PRNewswire/ -- AI-driven customer discovery has moved beyond prediction and into measurable reality. New research from CallRail, the AI-powered lead engagement platform, ...

The term “moments that matter'' has been used to describe specific impactful steps along a customer journey within the CX world for years. But, how do you know if these moments actually matter? And ...

AI-enabled enrichment is transforming CRM by automating tasks and personalizing interactions. By analyzing customer data, AI enables CRM systems to deliver more targeted and relevant communications, ...

Sprouts Farmers Market is working to boost customer engagement as it looks to entice its most-loyal customers to shop more often and put more items in their carts when they do, the specialty grocer’s ...

StockX continues to add to its executive team with its latest hire. On Tuesday, the online marketplace named Brendan Dunne as its first-ever senior director of customer community and engagement. In ...

Ikea is known for its well decked out stores that offer plenty of ideas on furnishing one’s home, but the Swedish retailer is increasingly focused on delivering an omnichannel experience shaped by ...

lululemon athletica inc. LULU has emerged as a formidable player, showcasing growth across channels, regions and product categories. This underscores the company's ability to attract and retain ...