Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

You can stop Google from tracking aspects of your online activity by changing your Google Account settings.

Acquiring new customers is crucial for any business, but it’s challenging in today’s crowded digital landscape. Google Ads’ new customer acquisition (NCA) feature can help. This tool is designed to ...

Do you ever feel like your Android device tracks you more often than it should? At this point, it's an open secret that smartphones track their users and use the data for personalizing ads, among ...