The NFL's expansionist mindset is said to be motivated by trying to be more like soccer, where clubs such as Real Madrid, Barcelona, Manchester United, and Liverpool have huge global followings.

First launched in 2022, the Global Markets Program awards NFL clubs international marketing rights to build brand awareness and fandom beyond the U.S., through fan engagement, events and ...

“The NFL’s media distribution strategy has long been a key part of our growth and success. As we look to become a global brand, providing fans around the world access to our games is ...

The NFL plans to deliver multiple international games during March 2025 to expand the popularity of American football further ...

What has contributed to the NFL's increased popularity overseas? The NFL Global Markets Program has helped encourage growth by awarding international marketing rights to NFL teams in countries ...

The league is set to overhaul its replay system after criticism in 2024, one of several changes under discussion this ...

With about seven weeks to go until the 2025 NFL Draft in Green Bay, the NFL is refining details ahead of the three-day event.