Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...
Notably, Adobe predicts that generative AI-powered shopping will boom this year, with AI traffic set to rise by 520% ...
Adobe today announced a number of new features for Customer Journey Analytics, its tool for tracking customers across platforms that is part of the company’s Experience Cloud portfolio. As the ...
Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. This article is more than 2 years old. Consumers are using ...
Shoppers spent more on Black Friday than expected, and that comes ahead of Cyber Monday, which is expected to be the year's biggest online shopping day. Consumers spent a record $9.8 billion shopping ...
U.S. holiday online sales are expected to grow at a slower pace this year, according to projections by data firm Adobe ...