As Amazon’s epic annual sales event, Prime Day offers big discounts across all product categories. Whether you need new home decor, a vacuum to clean up before guests arrive or a high-end coffee machine to make barista-quality drinks at home, now is the perfect time to shop.

Amazon Prime Day 2025 deals will begin on Tuesday, July 8, and end on Friday, July 11. Not everything on Amazon is on sale for Prime Day. The annual discount days have discounts for Prime members across almost every product category, but it isn’t a site-wide sale.

The new Blink video doorbell is finally getting its first deep discount and it’s coming as one of Amazon’s early Prime Day deals. This wireless model has yet to be discounted at all so this is a unique opportunity to beef up the security on your home at a fraction of its usual cost.