Following a successful three year partnership, LoopMe has now joined the Microsoft Advertising Partner Program as a select partner. The program encourages partners to grow their businesses, access the ...

FreeWheel Streaming Hub further unifies capabilities to increase transparency across the programmatic advertising ecosystem.

I simply do not believe that you can (or should) airdrop AI-led conversations into your current automated quality-scoring workflow and expect the outcome to make much sense. I’ll give you three ...

The rise of streaming platforms has fundamentally shifted the media buying landscape, creating new opportunities and challenges.

commercetools today released the Spring 2025 edition of Compilations, its biannual showcase of new features. These latest enhancements, spanning customer experience, global expansion, and team ...

3CLogic, providers of a voice-enablement platform for cloud CRMs and service management solutions, today launched Voice AI Hub to help businesses engage with customers and employees through natural, ...

NIQ, a consumer intelligence company, has partnered with The Trade Desk, an advertising technology provider, to integrate NIQ's consumer intelligence and global insights on shopping behaviors into The ...

Along with being resource-intensive and costly, the FedRAMP approval process is lengthy as well. Approvals can take years in very extreme cases, though some companies on the lower end of the spectrum ...

Rischitelli also points out that data can be actively used during the event. “Before we looked at analytics ‘post-factum,’” he says. “Now organizers, exhibitors, and even the participants themselves ...

Scanbuy's data business has rebranded as Becausal with a focus on audience intelligence and causal artificial intelligence. The new company's core offerings include ExtendedAudiences and AuditableAI.

BT Group experienced impressive growth in customer interactions facilitated by Aimee. Aimee handles up to 60,000 customer conversations per week, up from about 30,000 per week just two years ago.

Tula is the Sanskrit word for balance, and the company that bears its name, TULA Skincare, is all about balance. It is a skincare and wellness brand built on probiotic extracts, which are clinically ...