Swiggy Instamart’s Marketing Head Abhishek Shetty believes q-commerce's next wave of growth will be driven not by speed, but ...

As reels eat into episode time and second screens take over, India’s entertainment industry faces a defining question: can long-form storytelling still hold attention?

In a market chasing global cool, Killer Jeans is betting that familiarity, scale, and a sharper price tag can still stitch together relevance.

We track everything from clicks to followers—but are we measuring success, or just collecting comforting numbers that hide deeper cracks in brand performance?

BHIM has expanded its presence across Tier 1, 2 and 3 towns, with a strong emphasis on accessibility, language inclusion and ...

Prior to this, he led consumer experience and ecommerce. He has also worked with McDonald’s and Madison World across media, ...

As part of the partnership, the companies will develop short-form storytelling for mobile audiences and adapt Hello Mini into a microdrama series.

Bajaj Electricals will fully own and manage the Morphy Richards portfolio across India, Nepal, Bhutan, Bangladesh, Sri Lanka and the Maldives markets for a consideration of ₹141.4 crores.

Kotwani has over two decades of experience. She worked on client portfolios at WPP and handled creative, media and CXM integration at Dentsu as chief client officer.

He joins the battery brand with over 16 years of experience across FMCG, startups and digital growth strategy.

Meta says users will be able to download affected chats as the platform phases out the feature citing low demand.

Zydus Wellness has appointed Adhir Anand as head – media and digital. He joins the health and wellness company after working with Wavemaker for 7 years, where most recently he was working as general ...