AI helps marketers work efficiently, but human creativity & empathy make them essential. Here are marketing principles for AI ...

Violinist Cho-Liang Lin shares lessons from running global music festivals, showing how artistic vision must align with ...

The Washington Post reviewed leaked audio from four off-the-record lectures the tech investor delivered in San Francisco over ...

That's where a Video Summarizer steps in - a tool designed to condense hours of footage into short, easy-to-digest summaries.This article explores what video summarizers are, how they work, real-world ...

Last Sunday, I lost a loyal follower of this column and a subscriber of The FREEMAN. Allow me to begin today’s piece by expressing my deepest condolences to the family of the late Teresita Uy Cruzet.

Just a week away, Marketing Week’s Festival of Marketing (2 October) returns to London for its 11th year with a jam-packed agenda of essential marketing insight. Centred around the 2025 theme ‘Seize ...

The University of Johannesburg’s (UJ) Department of Marketing Management is proud to announce a thought-provoking public lecture by Professor Michael T. Ewing, a globally recognised branding expert ...

AI has fundamentally changed how people search and engage with information online. Features like AI Overviews may boost visibility, but they’ve also reduced clicks, leaving many websites with less ...

Marketing has evolved beyond static roles and siloed teams. In today’s hyper-dynamic environment, customer expectations demand more: speed, relevance, empathy, and personalization. That is where the ...