Auburn's Tahaad Pettiford, one of the nation's top college basketball players, signed an NIL deal with Under Armour on Friday. The recent SLAM Magazine cover player joins several big-time sports ...

In the past few weeks, reporters Mike Waters and Chris Carlson have done an excellent job explaining how the changing landscape of college athletics, specifically NIL and the transfer portal ...

STORRS, Conn. – The top-seeded and third-ranked UConn women's basketball team (28-3, 18-0 BIG EAST) takes on eighth-seeded St. John's (16-14, 5-13) in the BIG EAST Tournament quarterfinals ...

St. John’s started late in Rick Pitino’s first season — months late. It had almost an entirely new roster to fill and was like a runner who was laps behind its competitors. There was only so ...

CLEVELAND, Ohio — For some who follow the NBA, there’s a temptation to miss the little victories, the things that pop up over what can seem like an endless season. Especially when your team ...

Four-star quarterback Julian "JuJu" Lewis was the highest-rated commit of the Colorado Buffaloes' 2025 recruiting class, and according to On3, Lewis' name, image, and likeness (NIL) valuation of $ ...

UConn guard Paige Bueckers has teamed up with Intuit for her latest name, image, and likeness (NIL) deal. The sponsorship is part of the financial technology company's "Intuit for Education" ...

While his NIL valuation is not available ... collaborated with the Austin Creative Resuse Center. Justus Terry is the last Texas Athlete to make the list and will be the latest highly touted ...