The ‘Better in Denim’ campaign reintroduces low rise denim into the cultural conversation through a genre-blending dance ...

Global girl group KATSEYE and K-pop powerhouse aespa sparked excitement online after sharing a photo together on Thursday, ...

From Michael Kors' sunny campaign to Louis Vuitton's first look at its beauty line, discover all the chic news to know.

Gap has entered the chat. The clothing company released a new jeans ad featuring the girl group KATSEYE — that is already ...

This week’s Brand Brief is going to start with the obvious: Gap has been killing it lately with its retro-remixed marketing.

On August 19, 2025, the global fashion label GAP unveiled its latest collab with KATSEYE. The sensational girl group posed for a denim campaign by the fashion brand.

Two months after its release, KATSEYE’s “Gabriela” is back on Billboard’s Hot 100! On August 19 local time, Billboard ...

In a new interview with Harper’s Bazaar, the global girl group talks Gap denim, dancing to “Milkshake,” feeling confident, ...

The new Gap campaign comes fresh off KATSEYE’s performance at Lollapalooza, a feat that the group doesn’t take lightly. “It ...

Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer partnerships and more.

Invisible Dynamics worked with Gap’s team on “Better in Denim,” directed by Bethany Vargas and choreographed by Robbie Blue.