Google Ads will ban advertising for pill presses and related equipment starting September 1st, as part of an update to its ...

Google Ads will require phone number verification for message assets starting August 1st, or those assets will be disapproved ...

Want better ROAS from Performance Max? This audit checklist gives you the levers to pull – across campaigns, creatives, and ...

Microsoft Advertising is retiring Target CPA and ROAS bid strategies for new campaigns, streamlining options while preserving ...

Major publications have already signed up, including Ziff Davis, The Atlantic, ADWEEK, BuzzFeed, Time, O’Reilly Media, ...

New reports. Google Search Console Insights has updated the reporting, these updates allow you to quickly see your total ...

Google Ads launched built-in video analytics, giving advertisers a unified view of video performance across all campaign ...

Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through ...

Clicking on the star icon will show more news content from that site in Google Search. It is a Search Labs feature, and opt ...

AI Overviews are pushing paid ads out of sight. Adthena analyzed 10 million SERPs to show where brands are losing ground and ...

Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Google Ads lets you A/B test broad match keywords within a single Smart Bidding campaign, eliminating the need for duplicated ...