But as a 4B woman—one who’s long relied on box braids as a protective style—I’ll admit I’ve neglected my natural hair.

In 2026, W will publish a monthly roundup of the best beauty products that launched recently—genuine game-changers you should ...

The best natural deodorants keep odor at bay all day without aluminum or other ingredients that may irritate your skin. These ...

12 best hair oils for shine and frizz control, tested on three hair types - Putting a range of formulas to the test, we’ve ...

Consuming a diet rich in omega-3 fatty acids has a whole host of health benefits, including lowering blood pressure and ...

On social media, hairstylists, influencers, and everyday users have attracted thousands of views promoting sulfate-free hair routines, fueling a wave of alternatives that market themselves as “gentle” ...

They're designed to hydrate and boost shine without weighing hair down.

Fast-forward to today: I’ve spent over five years testing shampoos, conditioners, treatments and more. And during that time, ...

Having freshly painted nails can boost confidence a bunch and an at-home gel manicure kit is the way to go. This kit comes ...

Amazon’s secret “internet famous” beauty section is a curated page where you can shop the latest viral beauty products.

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more› By Amanda Rosenthal Amanda Rosenthal is a writer covering skin care and beauty.