A day after Keebler Foods Co. put itself on the auction block, a debate swirled on Wall Street about how much is too much to pay for Ernie and his elves. Keebler shares shot up $8.75, or 25 percent, ...
Ferrara Candy Co., which is owned by the Ferrero Group, is launching a new multichannel marketing campaign to revitalize the 167-year-old Keebler cookie brand, according to a press announcement shared ...
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